A digital marketing expert will build a growth plan for your business which will combine different digital channels depending on objectives. They will then manage the delivery of that growth plan across the different channels. They will continuously monitor the performance of each channel, as well as tests within each channel. They will report back on the performance at regular intervals and make recommendations on which tests are working, and should be expanded, as well as which tests aren't working and should be removed from the plan. They will continuously run experiments and iterate the plan to drive towards the overall business objective.
We have interviewed hundreds of digital marketing consultants in London. Each digital marketing consultant on Traktion has gone through our extensive interview process and been assessed by one of our own expert digital marketers to ensure they meet our high standards. One of our top digital marketing consultants in London is Barri. Barri is an expert digital marketer with over 15 years experience helping brands navigate the complex digital marketing ecosystem. He's worked with high growth start ups as well as some large enterprise businesses.
If you are hiring a digital marketing consultant in London you should first make sure they have a broad level of knowledge across all marketing disciplines. This is important as it means they will be channel agnostic and be able to recommend the best channel or combination of channels depending on your budget and business objectives. They should be up to speed with latest developments and also be able to provide case studies of work where they have delivered business growth through digital marketing.